Photography has always been important to us. Since we rarely sell a bicycle that isn’t unique in it’s own way, shooting these bikes is a way for us to remember what’s passed through the doors, and an archive of inspiration for what lies ahead. Almost every bike makes me sit back and just think, ‘holy shit’. Thank you, Dear customer, for creating such a beautiful machine, and our photographer Andreas Sütterlin for the great photographies you are doing for us.

Tour Divide 29er Titan Hardtail

We matched the old bike frame geometry for this Tour Divide 29 hardtail. Designed for long bike rides, low maintenance and low weight. 142×12 with replaceable derailleur hanger, brake pistons in frame triangle and various gussets to increase the stiffness. Chris King Inset 7 Headset with a tapered DT-Swiss suspension fork with 15mm thru-axle gives the necessary rigidity in the front. A combination of Shimano XTR and XT parts for low weight but also to get rid of more sensitive carbon fiber parts. A final weight of just a little bit more over 10kg has been achieved.