Photography has always been important to us. Since we rarely sell a bicycle that isn’t unique in it’s own way, shooting these bikes is a way for us to remember what’s passed through the doors, and an archive of inspiration for what lies ahead. Almost every bike makes me sit back and just think, ‘holy shit’. Thank you, Dear customer, for creating such a beautiful machine, and our photographer Andreas Sütterlin for the great photographies you are doing for us.

Shimano Alfine Di2 and Hydraulic Road Disc Brake ST-R785

Simple, clean, comfortable and light were key for that bike. At the end we combined the brandnew available ST-R785 Di2 shift and braking system with the Shimano Alfine Di2. Full light system from most reliable brand of Schmidt with the cableless SON SL hub dynamo. Gates Carbon drive belt protected by german